Here is my collection of thoughts, tutorials, advice, and photographic experiments for your viewing pleasure!
Helping you get comfy is part of my job.Getting in front of the camera can feel stressful, especially if it’s not something you do often. I know I’m someone who spends more time behind the camera than in front of it (shocking, right?) so I can relate to how difficult...
Not Trying to Brag, but Awards are Pretty Cool: Becoming an Award-Winning Business OwnerAs you know, I love what I do. I’d happily point my camera at cool people doing cool things without thanks or recognition. It’s truly my passion, and I’m thankful that I get to do...
To Prop, or Not To Prop? Choosing Props for Branding PhotographyI want to preface this by saying that I’m all about making your brand photography session as stress-free as possible. Before you come to the studio (or I meet you at your location) we’re going to talk...
I finally took a vacation...If you follow me on Facebook or Instagram you know that this month, I’ve been on vacation in NYC! For the first couple of weeks, I took an intentional break from all things creative. I definitely needed it. As a professional artist running...
Headshots, at Minimum, are a MUSTNo matter what your business is, at some point you’re going to need to be in front of the camera. I can already hear you product-based business owners arguing with me, but you’ve got an “about” page on your website too, right? (The...
I’ve got an Announcement to make!Jesi Cason Photography now has a fully-fledged MUCH BIGGER studio space here in Fort Myers, Florida!! This upgrade to my service set has been a long time coming, and I honestly can’t express how excited I am (both to have the space,...
Welcome to the Digital AgeWe’re living in the digital age. We spend our days online - whether we’re there to work, or to doom scroll (admit it, you’re a victim to the Instagram scrolling spiral too… we all are). If you’re a business owner in the online space, I’m sure...
Ideal Clients vs. Not-So-Ideal ClientsIdeal clients... Value what you do Respect your time and your process Have problems and know that YOU are the solution Refer you to friends Are happy to pay you a fair rate Not-So-Ideal Clients... Don't understand what you do or...
Client Education: personal Branding 5 Color Palettes for Your Personal Brand The Power of Color Palettes in Personal Branding What color is your personal brand? It might seem like an easy question, and many people will simply pick their favorite colors or...
Client Education: Location Scouting 4 Locations for Your Next Personal Brand Photoshoot How to Choose the Right Location for Your Personal Brand Photo Session Location matters! And it matters even more when you are trying to tell the story of your personal brand. I...
Client Knowledge 5 Questions to Ask Your Next Photographer Questions to Ask Your Photographer to Get the Most out of Your Session Photographers are all different. Know what questions to ask your photographer is challenging if you aren't an experienced shopper!...
